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A Fresh Design Language: Heritage Craft For Modern Garments
With the hands of artisans working in meditative rhythm, Bandhani (“bandh” meaning “tie” in Sanskrit) is a traditional dyeing technique that involves immense skill, patience, and precision. This he...

White Gold: The Story of Cotton in India
Cotton has long been called white gold- for its quiet, enduring power and how it has shaped the country’s social and economic fabric. Rooted deep in Indian soil, it has offered conscious clothing c...

Didi was an extraordinary woman whose presence touched many lives. Her approach to architecture was deeply rooted in the wisdom of nature and spaces that nourish earth and soul. The film is a homag...

At 11.11 / eleven eleven, our approach to denim is different- denim stands for, celebrating heritage and indigenous practices unlike the conventional production which comes at a heavy ecological co...

Natural indigo dyeing is a craft that’s over 6,000 years old— but despite its long history, it remains remarkably alive. At 11.11 / eleven eleven, we return to this tradition not as revivalists, b...

Tangaliya shirt featured on Brad Pitt in the F1 film
At 11.11 / eleven eleven, the Tangaliya fabric is made of indigenous organic cotton or kala cotton, hand spun on a portable charka called peti charka. The motifs are inspired by traditional form...

The Cultivation of Indigo in Hapur: A Journey into Natural Dyeing
Indigofera Tinctoria At 11.11 / eleven eleven, our venture into indigo began with a strong dedication to indeginous and traditional methods. We embarked on this journey by experimenting with In...

Maringna Village - Traditional Quilting Cluster (Kantha)
Maringna Village in Kachchh, Gujarat, West Coast of India is a settlement of the Rabaris, a pastoral tribe Reclaiming left over materials, giving them new life and creatively using them in ...

The Booth Brothers for 11.11 / eleven eleven Ben Booth captured on film by his brother Cameron Booth in NYC - 12/27/2021 @camronbooth @salami_luvr

CASSI NAMODA for 11.11 / eleven eleven
Prostration. Procession. Prayer. For all, it’s a day of cleansing. Cassi Namoda for 11.11 / eleven eleven is a collaboration in garments between the slow made - small batch brand 11.11 and the Eas...








