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DIDI’S WAY OF LIFE

DIDI’S WAY OF LIFE

DIDI’S WAY OF LIFE

DIDI’S WAY OF LIFE

Didi was an extraordinary woman whose presence touched many lives. Her approach to architecture was deeply rooted in the wisdom of nature and spaces that nourish earth and soul. The film is a homag...

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Silhouette Guide: Pants

Silhouette Guide: Pants

At 11.11 / eleven eleven, our approach to denim is different- denim stands for, celebrating heritage and indigenous practices unlike the conventional production which comes at a heavy ecological co...

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The Art and Science of Indigo

The Art and Science of Indigo

Natural indigo dyeing is a craft that’s over 6,000 years old— but despite its long history, it remains remarkably alive. At 11.11 / eleven eleven, we return to this tradition not as revivalists, b...

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Tangaliya shirt featured on Brad Pitt in the F1 film

Tangaliya shirt featured on Brad Pitt in the F1 film

At 11.11 / eleven eleven, the Tangaliya fabric is made of indigenous organic cotton or kala cotton, hand spun on a portable charka called peti charka. The motifs are inspired by traditional form...

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The Cultivation of Indigo in Hapur: A Journey into Natural Dyeing

The Cultivation of Indigo in Hapur: A Journey into Natural Dyeing

Indigofera Tinctoria   At 11.11 / eleven eleven, our venture into indigo began with a strong dedication to indeginous and traditional methods. We embarked on this journey by experimenting with In...

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Maringna Village - Traditional Quilting Cluster (Kantha)

Maringna Village - Traditional Quilting Cluster (Kantha)

Maringna Village in Kachchh, Gujarat, West Coast of India is a settlement of the Rabaris, a pastoral tribe   Reclaiming left over materials, giving them new life and creatively using them in ...

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12/27/2021

12/27/2021

The Booth Brothers for 11.11 / eleven eleven     Ben Booth captured on film by his brother Cameron Booth in NYC - 12/27/2021 @camronbooth @salami_luvr

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CASSI NAMODA for 11.11 / eleven eleven

CASSI NAMODA for 11.11 / eleven eleven

Prostration. Procession. Prayer. For all, it’s a day of cleansing. Cassi Namoda for 11.11 / eleven eleven is a collaboration in garments between the slow made - small batch brand 11.11 and the Eas...

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The Photographing Process

The Photographing Process

The camera to me is a mediator, a tool giving me the chance to observe with clarity, amplifying my instinct and exhausting all the possibilities. I like to document my surroundings  while I am shoo...

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LIME GREEN

LIME GREEN

Color - LIME GREEN :  This color is achieved through a careful blend of indigenous ingredients from the Indian landscape including : myrobalan flowers and natural indigo. Fabric Composition : 1...

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